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In Noah Alper's new book, Business Mensch, he weaves together timeless wisdom and over 35 years of business and non-profit management experience.

Six and a half years after Noah founded the popular West Coast chain, Noah's Bagels, he sold it for $100 million.

He is also the founder of six other ventures, including the grocery store company, Bread & Circus, once the Northeast's largest natural foods chain and now part of Whole Foods Market.

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